Why You Need Links

If your site has no incoming links from other websites, your site will not be included in the Google index. You MUST have at least one incoming link from another website if you are going to show up in Google at all!Obtaining links from other websites is a time-consuming process. However, without other sites that link to your site, you will likely not rank well on Google for your keywords. More businesses fail to achieve satisfactory rankings in Google because of an insufficient number of quality...

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Optimizing Your Web Pages

Keyword Factors Used in the Algorithm The following factors play a part in the portion of the Google algorithm that determines page relevancy. Google looks at the following keyword factors and assigns a relevancy score for each page of your site. The factors are listed in approximate order of importance, however, like all factors in the Google algorithm, this is subject to change. Keyword Proximity Google looks at individual words that make up phrases. Keyword proximity is a measure of word...

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